For decades, the Honma story has been set in the foothills Sakata, Japan. There, bounded by ancient sand dunes, bustling ports, and city sophistication, our founders built Honma from the ground up – gathering the top technical minds, experienced craftsman, and accomplished artisans who put their skills to work in designing the world’s best, most beautiful clubs.
Now in North America, it’s time for Honma’s next chapter. We’re excited to expand our reach and our breadth - to bring the Honma commitment to stunning performance to a wider Western audience, to showcase the longevity and passion of Honma in our newest setting, and to continue to elevate the game of golf with the highest levels of artistry, quality, and innovation.
To create stunning performance.
HONMA is founded by two brothers in Japan who are committed to craftsmanship, superior quality, and performance
HONMA becomes the leader in premium golf products
HONMA is bought by Mr. Liu, a successful Chinese entrepreneur with a passion for Japanese culture and golf, and a vision to build a premium global golf brand
HONMA grow to $300M in sales
HONMA is committed to becoming a premium golf brand in North America
Launch of BERES 07 and TR20
Launch of BERES wedge and T//WORLD GS
Launch of BERES AIZU, BERES Black and TW757
The standard in master craftsmanship. Classic shapes are finished with accents of real gold and platinum to provide the timeless beauty a discerning golfer desires. BERES products also feature industry-leading technology to provide feel and confidence to play your best golf.
Quality and aesthetics go hand over hand. Using innovative technologies, these clubs deliver premium performance to both improving players and golf masters. Featuring industry firsts like carbon slot technologies, and classic, hand-rolled graphite shafts, Honma quality is in every inch, ounce, and etch of every club.